The Butcher Brewing Co.

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This was my 4th Year Honours Project. I decided to create a brand of craft beers called “The Butcher Brewing Co.” The idea is to brew beers that pair perfectly with the three most common meats, namely, Beef, Lamb and Pork. The gift boxes come with coasters as well as a document outlining the characteristics of each beer and why it is suited to the specific type of meat. A recipe book is also included with recipes for cooking each type of meat and how to use the beer in the cooking process.

Skills: Identity Design, Photography, Print Design